Strategic Planning
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Brand Strategy

As the builder of beautiful cultural design in the new era, we attach great importance to brand building. Adhering to the brand proposition of "intention, life is beautiful", we build a "heart aesthetics" brand concept of original heart, ingenuity, bosom, pleasing heart, kindness and righteousness.

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Service Strategy

Unswervingly take the creation of "high-quality products" as the core product strategy, high starting point planning, high-level design, high-quality construction, high-standard management, "four high" has formed the core competitiveness of the company's sustainable development.

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Talent Strategy

Talents are the driving force for sustainable development, and the company always adheres to the talent concept of "employees are the greatest wealth of the enterprise", comprehensively strengthens the construction of talent echelons, constantly optimizes the talent structure, and further increases the training and selection of high-quality talents. actively promote the talent reward mechanism.